Mitu Soap Massage is a renowned Japanese-style massage parlor located in Bangkok's Asok district on Sukhumvit Soi 33, famous for its services that incorporate the classic Japanese "bubble bath" style, particularly favored by Japanese clients. Compared to other shops situated on main roads or near BTS stations, Mitu's location is more secluded, requiring one to venture deep into the alley to find it, but its professional and attentive service has attracted numerous repeat customers.

Mitu Soap Massage does not focus on appearance as its selling point, but primarily emphasizes service quality at its core, with the main service being Japanese Nuru massage (with air mattress). Customers can select service providers via the in-store tablet, and popular staff usually require advance booking. The service prices for 60 - 70 minutes are ฿4,000 - ฿7,000, which are at a high level within the industry.

Currently, the appearance of the girls in the shop has declined considerably compared to before, but the prices have not decreased and have even increased, gradually losing its former position as the top in Japanese massage services.